Misadventure & Co.
Misadventure & Co. is a distillery based in North County, San Diego that originated from the two founders' garage. Driven by their passion for bartending and craft spirits they wanted to celebrate tales of vice, mishaps, and foolishness.
To create a name and brand that honored the spirit of sharing stories and perseverance.
Create a name that reflects the type of stories people usually share while drinking. To help supoprt the name, we paired it with personal family photos, a high end color scheme, and cheeky content.
"Much like a sculptor lets the masterpiece reveal itself from a slab of stone, The Cowlick Appeal puts in the extra time and effort to help you find the hidden brand within your company."
- WHIT RIGALI, Co-Founder, Distiller, Vice President of Marketing & Sales, Misadventure & Co.